Ryan Stephens Marketing

Utilizing the talent of Henry Alex Rubin, who also did the company’s “Schooled” promotion and Burger King’s “Whopper Freakout,” OfficeMax recently released penny pranks.

I will be the first to admit that these videos are relatively entertaining and definitely have the potential to become quite viral. I am certainly not a viral video expert, but I […]

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1.) Throw your data out the window
There are huge divisions of companies specifically created to collect and analyze data. Do you like staring a excel spreadsheets all day? How about creating pivot tables to determine correlation? Maybe running regressions is your thing?
A woman asked me the other day how attracted I was to her on […]

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So first of all I apologize for the lack of updates, but as I’ve alluded to if you follow me on Twitter, the 80+ hour work weeks are really hindering my ability to blog. One of my jobs this summer entails teaching foreign scholars (over on a grant) about the great American sports brand. The […]

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