Archive for September, 2009

Why Selling Your Product is Like “Getting Lucky”

You are DEFINITELY getting lucky tonight. You’re wearing your sexiest lingerie, or your lucky boxers. You did your make-up perfect tonight, or you’re wearing the best smelling cologne ever. You’re having a great skin day, or an awesome hair night. You’re on a mission and you won’t be successful if you come home alone.
Presuming you [...]

The Importance of Clues

In determining whether or not they want to purchase your product, customers rely on clues. These clues send signals (often subconsciously) that influence their decision.
There are three types of clues: the way the product works (functional), the sensory presentation associated with the product (mechanic), and behavior and appearance of service providers (humanic).
For an iPhone the [...]

Dating, Sports & The Best Titled Post Ever

So I don’t normally post on Friday’s because lets face it, after lunch most of you are making plans for the weekend, uploading new Facebook pictures, talking to friends on gchat, and reading Fail Blog or Texts from Last Night.
But I wanted to take 200 words and share some of the things I’ve been working [...]

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