Comments on: What I Learned From Interning With Seth Godin http://ryanstephensmarketing.com/blog/what-i-learned-from-interning-with-seth-godin-v10/ Building Intimate Business Relationships Thu, 29 Jul 2010 17:54:53 -0400 http://wordpress.org/?v=2.8.6 hourly 1 By: admin http://ryanstephensmarketing.com/blog/what-i-learned-from-interning-with-seth-godin-v10/comment-page-1/#comment-1891 admin Sat, 27 Jun 2009 05:04:24 +0000 http://ryanstephensmarketing.com/blog/what-i-learned-from-interning-with-seth-godin-v10/#comment-1891 @ Valeria – I think we’re on the same page. When I refer to traditional marketing I’m implying (or trying to) this notion of a marketing model you’d find in a text book. In this information age with all these sophisticated choices, the need for the basic points of communication grows. I think it goes from being a concrete model (in the traditional sense) to a fluid approach. As Kevin Roberts (Lovemarks, Saatchi fame) would say we’ve transitioned from an attention economy to an attraction economy. That’s essentially what Seth was able to convey to me during my internship experience. @ Valeria – I think we’re on the same page. When I refer to traditional marketing I’m implying (or trying to) this notion of a marketing model you’d find in a text book. In this information age with all these sophisticated choices, the need for the basic points of communication grows. I think it goes from being a concrete model (in the traditional sense) to a fluid approach.

As Kevin Roberts (Lovemarks, Saatchi fame) would say we’ve transitioned from an attention economy to an attraction economy. That’s essentially what Seth was able to convey to me during my internship experience.

]]> By: admin http://ryanstephensmarketing.com/blog/what-i-learned-from-interning-with-seth-godin-v10/comment-page-1/#comment-1889 admin Sat, 27 Jun 2009 05:01:11 +0000 http://ryanstephensmarketing.com/blog/what-i-learned-from-interning-with-seth-godin-v10/#comment-1889 @ Andre – I love that you’ve found a niche where you have a unique voice and are really making a valuable contribution to the blogosphere. That’s the primary reason while I appreciate your blog. I actually THRIVE on receiving criticism. I WANT to know what to improve on so I can continue serving my readers. Anyone who under estimates the value of conversation is leaving a lot on the table in my experience… @ Andre – I love that you’ve found a niche where you have a unique voice and are really making a valuable contribution to the blogosphere. That’s the primary reason while I appreciate your blog. I actually THRIVE on receiving criticism. I WANT to know what to improve on so I can continue serving my readers.

Anyone who under estimates the value of conversation is leaving a lot on the table in my experience…

]]> By: admin http://ryanstephensmarketing.com/blog/what-i-learned-from-interning-with-seth-godin-v10/comment-page-1/#comment-1886 admin Sat, 27 Jun 2009 04:55:09 +0000 http://ryanstephensmarketing.com/blog/what-i-learned-from-interning-with-seth-godin-v10/#comment-1886 @ Connie – I apologize in advance for sounding crude, but I really appreciate company’s that let “them” hang. I’m glad you also see the importance in willingness to experiment and take risks. @ Connie – I apologize in advance for sounding crude, but I really appreciate company’s that let “them” hang. I’m glad you also see the importance in willingness to experiment and take risks.

]]> By: admin http://ryanstephensmarketing.com/blog/what-i-learned-from-interning-with-seth-godin-v10/comment-page-1/#comment-1885 admin Sat, 27 Jun 2009 04:54:48 +0000 http://ryanstephensmarketing.com/blog/what-i-learned-from-interning-with-seth-godin-v10/#comment-1885 @ Marketing Deviant – Thanks for your contribution. As my most consistent commenter, I sincerely appreciate your devout following and also enjoy your blog’s content. Keep up the phenomenal work. @ Marketing Deviant – Thanks for your contribution. As my most consistent commenter, I sincerely appreciate your devout following and also enjoy your blog’s content. Keep up the phenomenal work.

]]> By: admin http://ryanstephensmarketing.com/blog/what-i-learned-from-interning-with-seth-godin-v10/comment-page-1/#comment-1884 admin Sat, 27 Jun 2009 04:54:30 +0000 http://ryanstephensmarketing.com/blog/what-i-learned-from-interning-with-seth-godin-v10/#comment-1884 @ Tiffany – I whole heartily agree. REAL pasion cannot be faked. I’ll follow real passion. Authenticity coupled with genuine passion (even close to the right track) is uber-powerful. It’s one of the MANY things I appreciate about your blog. @ Tiffany – I whole heartily agree. REAL pasion cannot be faked. I’ll follow real passion. Authenticity coupled with genuine passion (even close to the right track) is uber-powerful. It’s one of the MANY things I appreciate about your blog.

]]> By: admin http://ryanstephensmarketing.com/blog/what-i-learned-from-interning-with-seth-godin-v10/comment-page-1/#comment-1883 admin Sat, 27 Jun 2009 04:54:15 +0000 http://ryanstephensmarketing.com/blog/what-i-learned-from-interning-with-seth-godin-v10/#comment-1883 @ Ribeezie – I would definitely agree that creativity is imparitive, but I would also argue that there are different kinds of creativity because I’m completely incapable of writing a song or painting a picture worthy of any admiration. I’ll hit you up VERY soon. @ Ribeezie – I would definitely agree that creativity is imparitive, but I would also argue that there are different kinds of creativity because I’m completely incapable of writing a song or painting a picture worthy of any admiration. I’ll hit you up VERY soon.

]]> By: admin http://ryanstephensmarketing.com/blog/what-i-learned-from-interning-with-seth-godin-v10/comment-page-1/#comment-387 admin Sat, 09 Aug 2008 02:22:03 +0000 http://ryanstephensmarketing.com/blog/what-i-learned-from-interning-with-seth-godin-v10/#comment-387 @ everyone -- thanks for the comments. Borrowing a colleague's computer momentarily (they were willing to pay the absurd price to have the internet for a day at this hotel.. ugh), but I will answer each of your questions/responses individually upon return. Thanks for stopping by and your contributions to this thread! @ everyone — thanks for the comments. Borrowing a colleague’s computer momentarily (they were willing to pay the absurd price to have the internet for a day at this hotel.. ugh), but I will answer each of your questions/responses individually upon return. Thanks for stopping by and your contributions to this thread!

]]> By: Valeria Maltoni http://ryanstephensmarketing.com/blog/what-i-learned-from-interning-with-seth-godin-v10/comment-page-1/#comment-1890 Valeria Maltoni Wed, 06 Aug 2008 05:02:46 +0000 http://ryanstephensmarketing.com/blog/what-i-learned-from-interning-with-seth-godin-v10/#comment-1890 I’ve been thinking about your statement that “traditional marketing is dying” and disagree. Here’s why: many companies have not applied true marketing principles in deigning their strategies. As well, what is dying is the old tactics. I posted about that today, in fact. What Seth does is working with the key factors that define user and the way the product is used, together. It’s still the same marketing we (should) learn in school. However, relevance is a moving target – so let’s not apply the same tactics time and time over without a good dose of creativity, discipline and execution. I’ve been thinking about your statement that “traditional marketing is dying” and disagree. Here’s why: many companies have not applied true marketing principles in deigning their strategies. As well, what is dying is the old tactics. I posted about that today, in fact. What Seth does is working with the key factors that define user and the way the product is used, together. It’s still the same marketing we (should) learn in school. However, relevance is a moving target – so let’s not apply the same tactics time and time over without a good dose of creativity, discipline and execution.

]]> By: Andre Blackman http://ryanstephensmarketing.com/blog/what-i-learned-from-interning-with-seth-godin-v10/comment-page-1/#comment-382 Andre Blackman Wed, 06 Aug 2008 00:24:02 +0000 http://ryanstephensmarketing.com/blog/what-i-learned-from-interning-with-seth-godin-v10/#comment-382 Hey Ryan, great thoughts here. You are absolutely right about leading without having all the authority. If you truly want people to think for themselves and believe in what you are doing, you have to be willing to engage in conversation - sometimes taking criticism! I am most certainly trying to become a voice that stands for something - the continual dissemination of health information and tools to communicate and educate these ideals. Keep up the great work. Hey Ryan, great thoughts here. You are absolutely right about leading without having all the authority. If you truly want people to think for themselves and believe in what you are doing, you have to be willing to engage in conversation – sometimes taking criticism!

I am most certainly trying to become a voice that stands for something – the continual dissemination of health information and tools to communicate and educate these ideals.

Keep up the great work.

]]> By: Connie Bensen http://ryanstephensmarketing.com/blog/what-i-learned-from-interning-with-seth-godin-v10/comment-page-1/#comment-380 Connie Bensen Tue, 05 Aug 2008 23:54:09 +0000 http://ryanstephensmarketing.com/blog/what-i-learned-from-interning-with-seth-godin-v10/#comment-380 Thanks for your insights. It's interesting to hear about. I think that the willingness to experiment is really important. Connie Thanks for your insights. It’s interesting to hear about.

I think that the willingness to experiment is really important.
Connie

]]>